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Bloomreach company logo


Founded Year



Line of Credit | Alive

Total Raised




Last Raised

$30M | 3 mos ago



About Bloomreach

Bloomreach offers a suite of cloud-based software that connects both customer and product data to personalize customer touchpoints and enable revenue-driving, digital commerce experiences. Its Commerce Experience Cloud includes three product pillars: Discovery, which offers AI-driven search and merchandising; Content, which offers a headless content management system (CMS); and Engagement, which offers a customer data platform (CDP) and marketing automation solutions. Bloomreach serves commerce companies all over the world. It was founded in 2009 and is based in Mountain View, California.

Headquarters Location

82 Pioneer Way

Mountain View, California, 94041,

United States


Bloomreach's Product Videos

ESPs containing Bloomreach

The ESP matrix leverages data and analyst insight to identify and rank leading companies in a given technology landscape.

Consumer & Retail / Digital Engagement

Companies in this market track and analyze online shopper behavior — including which products and features engage customers the most — and also provide optimization services and recommendations.

Bloomreach named as Leader among 8 other companies, including Medallia, Mixpanel, and Salesfire.

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Bloomreach's Products & Differentiators

    Bloomreach Engagement

    Bloomreach Engagement is a real-time Customer Data Platform (CDP) with intelligent marketing automation. It offers the tools essential for reaching top customers with hyper-personalized experiences, helping businesses to drive engagement, conversion, and loyalty. As a single platform that combines the power of a customer data platform, an email service provider, artificial intelligence, marketing automation, and web personalization, Bloomreach Engagement empowers users to create highly targeted and personalized campaigns that drive revenue. It allows them to remove data silos and unify customer data from any source into 360° customer profiles, then use this data to launch personalized campaigns in real-time through Bloomreach Engagement built-in-channels.

Expert Collections containing Bloomreach

Expert Collections are analyst-curated lists that highlight the companies you need to know in the most important technology spaces.

Bloomreach is included in 16 Expert Collections, including Digital Health.


Digital Health

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Unicorns- Billion Dollar Startups

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Grocery Retail Tech

822 items

Startups providing B2B solutions to grocery businesses to improve their store and omni-channel performance. Includes customer analytics platforms, in-store robots, predictive inventory management systems, online enablement for grocers and consumables retailers, and more.


Tech IPO Pipeline

286 items


Market Research & Consumer Insights

712 items

This collection is comprised of companies using tech to better identify emerging trends and improve product development. It also includes companies helping brands and retailers conduct market research to learn about target shoppers, like their preferences, habits, and behaviors.

Bloomreach Patents

Bloomreach has filed 32 patents.

The 3 most popular patent topics include:

  • Diagrams
  • Internet terminology
  • Computational linguistics
patents chart

Application Date

Grant Date


Related Topics




Internet terminology, Diagrams, Search engine optimization, Search algorithms, Phablets


Application Date


Grant Date



Related Topics

Internet terminology, Diagrams, Search engine optimization, Search algorithms, Phablets



Latest Bloomreach News

With Expanded Content Functionalities for Developers, Bloomreach Offers Composable Commerce Solutions Built for Both Business Users and IT Teams

Dec 13, 2022

News provided by Share this article Share this article MOUNTAIN VIEW, Calif., Dec. 13, 2022 /PRNewswire/ -- Bloomreach , the world's #1 Commerce Experience Cloud, today announced expanded functionalities for developers in Bloomreach Content , its SaaS-based, headless content solution. These APIs and capabilities make it easier for technical teams to integrate Bloomreach Content and to develop, test, and launch site changes within it. With faster implementation and development of this SaaS-based solution, Bloomreach Content now offers a composable commerce solution that benefits IT teams and business users alike, marrying efficient technology integration with maximized business ROI. "We know that so many businesses today are looking to adopt composable commerce environments. It's why we joined the MACH Alliance — we fully believe in the composable commerce future, and want to make it easier for businesses to achieve that vision," said Xun Wang, Chief Technology Officer, Bloomreach. "Our Bloomreach Content SaaS offering enables developers to quickly innovate by delivering composable APIs through a SaaS operating model, abstracting away the need for developers to worry about scaling, availability, and upgrades. These capabilities make Bloomreach Content efficient for developers during implementation, and ultimately enable business users to manipulate site behavior without the need of an IT team once implemented. Companies can adopt this headless solution with confidence that it works for every team involved in its implementation." With the Bloomreach Content Import and Export API, the process for businesses transitioning to Bloomreach from a different content management system (CMS) is simplified. The API uploads all content required in the right format, helping developers accelerate the implementation time and reduce implementation costs. This also benefits existing customers pushing changes from test to production environments. As developers more easily finish changes on the backend, business users can focus on design, content creation, and launching new pages that drive conversion. With more time spent on merchandising, customers find more of the products they like and engagement grows. In addition, Bloomreach Content now offers a free developer test environment to all customers. Development and IT teams can develop and test safely and securely in a free, non-production environment on top of existing DTAP capabilities. This will accelerate implementation and development cycles, allowing teams to move fast and remain agile as business needs evolve. Alongside this additional test environment, Bloomreach offers External Preview, which allows developers to show a preview of the unpublished website to any stakeholder (even those without access to Bloomreach Content), resulting in easier approvals. Developers can also use these previews to automate their testing with their preferred quality assurance tools. With Bloomreach Content, developers have maximum control and flexibility over the sites they build, and business users ensure content stays relevant for every customer. Learn more about what Bloomreach Content can offer for businesses. About Bloomreach Bloomreach is the world's #1 Commerce Experience Cloud, empowering brands to deliver customer journeys so personalized, they feel like magic. It offers a suite of products that drive true personalization and digital commerce growth, including: Discovery, offering AI-driven search and merchandising; Content, offering a headless CMS; and Engagement, offering a leading CDP and marketing automation solutions. Together, these solutions combine the power of unified customer and product data with the speed and scale of AI-optimization, enabling revenue-driving digital commerce experiences that convert on any channel and every journey. Bloomreach serves over 850 global brands including Albertsons, Bosch, Puma, FC Bayern München, and Marks & Spencer. For more information, visit Media Contact:

Bloomreach Frequently Asked Questions (FAQ)

  • When was Bloomreach founded?

    Bloomreach was founded in 2009.

  • Where is Bloomreach's headquarters?

    Bloomreach's headquarters is located at 82 Pioneer Way, Mountain View.

  • What is Bloomreach's latest funding round?

    Bloomreach's latest funding round is Line of Credit.

  • How much did Bloomreach raise?

    Bloomreach raised a total of $452M.

  • Who are the investors of Bloomreach?

    Investors of Bloomreach include J.P. Morgan & Co., Bain Capital Ventures, Sixth Street Growth, Goldman Sachs Asset Management, Lightspeed Venture Partners and 6 more.

  • Who are Bloomreach's competitors?

    Competitors of Bloomreach include Rokt, Halla, Contentstack, zeotap, Salesfire,, Monetate, Voxie, Syte, Labrador CMS and 113 more.

  • What products does Bloomreach offer?

    Bloomreach's products include Bloomreach Engagement and 2 more.

  • Who are Bloomreach's customers?

    Customers of Bloomreach include Ted Baker and Saint-Gobain, UK & Ireland.

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